Picturesquely situated on the Tuscan coast between the sea and the Apuan Alps – the Augustus Hotel & Resort in Forte dei Marmi is a place of longing for the international jet set and the backdrop for AIGNER‘s new Spring/Summer 2025 campaign.
Traditional craftsmanship and elegant tailoring are the inspiration for the new Fall/Winter 2024 collection “The Cut“. At the same time, the current challenges in the world mean a turning point that affects all areas of life. The need for consistency is paramount.
AIGNER‘s new Spring/Summer 2024 campaign, shot by world-renowned fashion photographer Giampaolo Sgura, was created in this beautiful setting.
The renowned art photographer Elizaveta Porodina takes us to other worlds with her images. Guided by emotion and an extraordinary sense of aesthetics, she uses different light and colour compositions to set the scene for the new Fall/Winter 2023 collection “The 5th Element“.
The new Spring/Summer 2023 collection “Panta Rhei“ also unites different design trends, combines the old with the new and celebrates a harmonious togetherness in which there are no limits to the imagination and everything is in flow. The campaign shines in bright white for the spring/summer season. The focus is on Georgia May Jagger and the AIGNER creations, which were captured lively, modern and varied in images and film. The campaign was again photographed by internationally renowned photographer Liz Collins at Big Sky Studios in London.
Kate Moss is a symbol of freedom, empowerment and strength - an icon that influences the fashion world with her effortless styles. She is the face of the new Fall/Winter 2022 collection “Progress“, which represents development, dynamism and innovation.
At the beginning each new painting starts as white canvas. It creates space for innovation and gives the artist the freedom for a new beginning and unlimited possibilities. The new AIGNER Spring/Summer 2022 collection “Untitled“ stands for exactly the same. It highlights a departure, is without restrictions, creative and individual.
AIGNER celebrates a new attitude towards life with the theme “Euphoria”. The new Fall/Winter 2021 collection portrays a feeling of new beginnings, confidence and optimism. A change of path, we have re-assorted ourselves again and have the opportunity to help shape the future.
Expressive and luxurious - AIGNER establishes its new signature print Dadino which is inspired by a pattern from a 1970s travel suitcase and launches the „THE CORE Collection“.
The new AIGNER Spring/Summer 2021 “Mother Nature“ collection embodies this longing for closeness to nature and one‘s own roots. The colour Green becomes a representative of this feeling and conveys strength, joy and optimism. The shades range from delicate Moss Green to strong Matcha Green. They are accompanied by earthy brown tones such as Terra Brown or Walnut Brown.
As part of the new Spring/Summer 2021 collection, AIGNER is launching a timeless loungewear collection. However, the sweaters, hoodies and jogging pants made of organic cotton are not presented by models, but by employees from the AIGNER headquarter in Munich.
The Cybill Special One of One Christmas Edition is part of the special edition.
Timeless design, warmth and bohemian chic - the Fall/Winter 2020 Collection ‘Romantic Abundance’ symbolises a plethora of ideas and the fusion of contrasts, where the style of the wild 70s meets the elegance of the 30s.
The spirit of the brand, to this day, is characterized by its flexibility and on-going further development of its DNA in combination with the fashion zeitgeist.
The 55 anniversary year of AIGNER will be used as an occasion to launch exclusive bag models.
In the style of the main collection of the Fall/Winter 2020 season, the second Capsule Collection LACY takes up the romanticism theme.
The 55 anniversary year of AIGNER will be used as an occasion to launch exclusive models of the Cybill bag.
2020 is a very special year for AIGNER who is proudly celebrating its 55 year anniversary.
On February 20th 2020 AIGNER attended the Vienna Opera Ball for the first time.
2020 is a very special year for AIGNER: the 55th jubilee is on to be properly celebrated! The new Capsule Collection 'Divine' celebrates the 55th anniversary of AIGNER and with four special designed bags the "New Heritage Theme" is celebrated in its own colour and design theme and takes up the DNA of the brand.
Beautiful, amazing, absolutely fantastic - the new Spring/Summer 2020 Collection 'Divine' is entirely dedicated to classic beauty, subtleness and modern elegance. This season‘s designs are slightly more understated and therefore communicate unfussiness and elegance, although without loss of freshness and modernity.